Responsive web design has become the go-to solution for businesses who want a user friendly interface and higher customer retention. If your company has come this far without making use of all the benefits it has to offer,you may have already begun to see lower visitor numbers and a disappointing conversion rate. NC Internet Marketing can build your business a responsive site.

As a responsible small business owner,you’ll probably need convincing before paying to upgrade your web presence to one that includes responsive design. However,by opting in you’ll soon see a return on investment that will make it worthwhile. Essentially,responsive design is just better than what has gone before and if you want to stay up to date with the competition,you’ll need it too.

Responsive web design is crucial for many businesses because it allows your users to achieve their goals quickly and smoothly. The important elements of your website could be brought up on a mobile phone and appear as a fully functional version of the original,complete with all the utility you ‘d offer to customers on a laptop or desktop computer. If you fail to provide a mobile-friendly experience like this for your visitors they won’t hang around,they’ll simply click away and complete the action or purchase on a rival site.Unhappy customers are bad for business and neither is taking on a majorsearch engine. Google have recently confirmed what many insiders have suspected forsome time – sites that are not optimized for multiple users will slip down their searchrankings. Google bases their rankings on how useful a page is for the query a user hasentered,plus the utility of the site – for instance,can a user complete the action they want to?

Your page may be completely relevant to their search,but if visitors can not access the content easily across a variety of devices,your site may receive a less than positive review and be placed lower in the search results. If your company is reduced to a second or third page entry you’ll lose a considerable amount of traffic,as people naturally select links from the first page.

Google have also revealed that companies which have a single responsive website -as opposed to one standard and one mobile version – are far easier for their bots to discover,because there is just one URL.

If your site is responsive and ready to service mobile customers,you can take advantage of many tools and helpful apps like the click-to-call button,this enables a web user to make a voice phone call to your company immediately. Potential customers can also read reviews about your business or even find you in a busy place using Google Maps,both keenly relevant to the needs of mobile users.

Branding is just one of the ways in which we build a relationship of trust with a customer and keep them returning for more of the same. This concerns responsive design for two reasons,firstly,people do not feel confident in a site they can not easily navigate and second,in order to create a uniform brand you’ll need responsive design to produce a consistent web appearance; however your clients reach you.
In today’s market there are only a handful of reasons why a company may choose to stick with static design on their web page. Those who do not rely in any significant way on web traffic to drive sales,or those who have few competitors,or those who have already looked into responsive design and found it was not right for them. For everyone else,if you want to stay ahead of the curve,responsive design is the only way forward for your website.

Responsive web design features

Until recently web designers created different pages depending on where they would be viewed,a tablet for example has a different screen resolution to a laptop,and so the content would be optimized for viewing on that particular device.
However,responsive web design has revolutionized the way in which users look at the internet,it has created an across the board experience allowing us to view pages on a PC,smart phone or notebook in exactly the same way. When they build a site,designers use the same coding on any number of resolutions,giving every device the same degree of functionality.

Responsive web designers believe that their clients’ web pages should be accessible to every visitor,providing an optimal experience,irrespective of the device they using. This kind of intelligent response to a web user’s actions keeps your company relevant in an ever changing online market place; it boosts your e-commerce figures and makes visiting your site an enjoyable experience.

In technical terms there are three key features of responsive web design,the secret ingredient is generally considered to be media queries. These are filters added on to the CSS or Cascading Style Sheets,affecting the look and feel of any individual page. CSS is a highly useful tool for web designers,but by tagging on a media queries adaption,the process of resizing,rendering and orienting a page becomes far easier.

Another linchpin of responsive design is the flexible layout,this is based on a grid formation,ideal for formatting margins,positioning the key elements of a page and getting the spacing just right. This means a designer is not limited to a certain number of columns,they can choose as many or as few as is appropriate for the page. A flexible layout also removes the need to work out the layouts and text size based on pixels.

Instead,designers use percentages which enable them to adopt a far more fluid approach to producing each page. Pixels work well in photographic images,but are a clumsy tool to use over a number of devices. One pixel may be expressed as three dots on a phone,but ten dots on a desktop,changing the quality of an image considerably between devices.The third component of responsive design involves the use of CSS or a dynamic resizing function to create flexible images,videos and other content. Text can flow relatively easily as the containing area resizes,but in order to spread this across more complex segments,web designers need to use different techniques. Dynamic resizing gives a web designer greater control over how a page behaves and enables them to add or remove components as needed.

Taken a whole,these multiple technologies mean visitors can enjoy the feeling of familiarity,regardless of what device they happen to be using,or will be using in the future.When a mobile user changes from landscape to portrait mode,the intuitive design willensure the page gets bigger or smaller. Furthermore,each element,be it an image,textbox or video will also resize itself to correspond with the different dimensions.If you have ever tried to access a website and discovered that it was almost impossible to navigate around without shrinking and enlarging the text or buttons,you’ll understand why responsive design is considered good practice for many website owners.

Responsive web design Vs Mobile web design

Until quite recently,mobile web design was considered far more relevant to modern consumers than it’s responsive counterpart,this approach sees designers using smartphones as a starting point and upgrading the technology progressively,through to notepads,desktop computers and beyond. This method meant that companies needed two websites,one for their mobile pages and one for PC users.

In the early golden years of mobile web design,there were a number of reasons why experts thought that web applications should always be designed first for use on a mobile device. Most important of these was the prevalence of smart phones and the fact that their popularity was continuing to skyrocket. By creating a platform that favored these millions of users,companies could promote their service or product to what was seen as the next generation of computing consumers.

Secondly,mobile design was said to foster a cleaner concept without room for extraneous elements or unnecessary page clutter. In a screen the size of that on a mobile phone,there simply is not enough room to crowbar in extra buttons and widgets – instead,a design team had to focus on what was actually needed. By giving users a clear route to what they want,it was assumed that their experience would be better,faster,leave them more inclined to return or convert them into a paying customer.

Mobile applications were thought to have far more utility than PC based software,what users expected from their laptop paled in comparison to the capabilities offered on smart phones. From a digital compass,to gyroscopic effects,touch screen inputs and voice control,designers hoped to build on these tools to produce modern web design that was not limited by the constraints of a PC.

Although there are pros and cons for the adoption of a mobile site to run parallel to a main site,responsively designed pages are ideal for retailers who want a robust,homogenous website with plenty of utility for every user. A single site also simplifies marketing campaigns; there is only a need to manage one site and one SEO strategy. Therefore,a website which features responsive design can save companies time and money,but also provide a seamless,convenient way for customers to shop.

Greensboro web design statistics

When a team of designers build you a responsive website you know it will adapt intuitively to whatever device it is accessed from,but where is the evidence that proves this is a factor in commercial success?

The content marketing company,Brand Point,found that over 90% of consumers buyingdecisions are affected by visual elements. Essentially,if people land on your site and like the look of the place,they are more likely to stay and buy.

Screen resolutions are changing all the time as new devices reach the market,web developers Spyderweb found that in 2010 there were just 97 unique screen resolution sizes,but by 2013 that figure had leapt to 232. The only way of tackling this increase is to have a responsive website that is optimized for every customer,whatever device they prefer. Customers are driven away by high wait times and pages that take too long to appear; even way back in 2009,47% of people expected a load time of just two seconds on a webpage. In a study carried out by cloud service providers,Akamai,it was also found that 40% of web users clicked away if they had not gained access to a page within 3 seconds. That is a pretty slim window of opportunity,and it’s fair to assume that people’s expectations have increased since this study was compiled.

Although external factors like a lack of Wi-Fi or 4G can also affect wait times,the importance of speed for business sites can not be underestimated. Wed designers can write code for your responsive site that makes it selectively load the elements needed,or even bring in graphics at a later stage.

Design matters because it can have a huge impact on the number of new visitors to your pages,these are people who have reached you through typing in a specific search criteria and decided to click on the link to your site.

If your mobile pages leave an unpleasant taste in the mouth of your visitors,they are far less likely to view your entire organisation favorably,and they’ll tell their friends. Industry experts at the Search Engine Journal discovered that 57% of people would never recommend a company that had poorly designed pages,strengthening the case for a consistent web strategy that performs the way your customers want it to – wherever they happen to be.

Got more questions ? Call us today.
https://greensboro-web-design-professionals.business.site

NC Internet Marketing

101 Elm St. Suite 01

Greensboro NC 27401

(336) 443-0002

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Is it difficult that you should remember all that you should? Complications with your memory are caused by a lot of different factors,and may have a lot of impacts in your own life. Memory interruptions can impact your job,your own relationships,as well as your good reputation for reliability. Use these tips to boost your memory.

Take full advantage of social networks to consider birthdays. Take time to invite your friends to participate yourself on your social media site,and make certain to inquire about them when their birthdays are and enter this information from the birthday reminder program provided so that you will often be notified upfront.

The brain is a lot like a muscle. It can become weak when you don’t exercise many times,it. It has been confirmed in studies that playing puzzles will help battle senility.

Avoid smoking cigarettes and also hardwearing . memory from being negatively affected. Studies have shown that the memory of smokers suffers greater than in comparison to non-smokers. You probably didn’t need an additional reason to quit,but maybe this is one which permits you to finally put down that pack.

If you have to remember a complicated piece of information,utilize the mnemonics technique. This is a means of associating the details with a thing that is typical and familiar. Whenever you make that association,you can imagine the typical item,and it will trigger your memory of the more difficult piece of information.

The simplest way to increase your memory if you’re studying,would be to add structure from what you’re seeking to learn. Categorizing and taking things a step at one time,will assist you to learn as well as retain the knowledge of a previous subject,before you decide to proceed to the following. This is undoubtedly the easiest method to study.

The easiest way to boost your memory is to get a great night’s sleep! Sometimes our busy schedules make it appear like getting rid of a couple of hours of sleep is the only method to be productive,however your brain needs rest to function at its best. Sleeping is additionally when your brain processes and stores your memories from that day.

Use the power of positive thinking to assist increase your memory. When you tell yourself again and again that you have a bad memory you soon can come to think it. If,on the flip side,you tell yourself that you have a great memory,you can get anyone to subconsciously make positive changes to actions and data processing patterns which means your memory begins to improve.

What follows is a trick for memory! As trivial as it can certainly seem,try to do handstands! By standing on your hands,you might be allowing the flow of blood for your brain. Having sufficient the flow of blood for your brain helps it to soak up and remember new information. You could also try lying lying on your back in your bed along with your head hanging away from the end!

Forgetfulness might be fought. When you turn these tips into daily habits,you are able to age without affected by forgetfulness and increase your current memory skills. There is no reason to delay focusing on increasing your memory power. The brain needs exercise just like the body,or even a little really makes a difference. More information here Treat Alzheimer's Greenville SC

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Good news for commuters and residents of nearby short term rentals like the AMLI: the Clark & Lake Blue Line Stop in Downtown Chicago now has free WiFi. That’s right,it doesn’t cost anything,and it’s high-speed too.

Chicago Mayor Rahm Emmanuel announced the new Blue Line perk earlier this month in Chicago,and regular commuters from around the city voiced their pleasure with the unexpected service. The Mayor also mentioned that the service would indeed be fast enough to download media. If you’ve ever been in The Loop on your way to O’Hare International Airport and wishing you had thought to download some Netflix movies before your trip,today is your lucky day – you can do it on the commute now.

As the good news spread,Chicago residents wondered if that would be the only station getting special treatment. But that question was soon answered by the city,who soon confirmed that three more stations,Washington,Jackson and Monroe,would get the special treatment as well.

It’s only been about 3 years since the city brought 4G service to 22 miles of the CTA tracks,a $32 million project that was mostly funded by wireless networks across the country. The addition to the trains changed the way commuters used their devices,and aside from a few standard service hiccups,has been widely applauded by commuters and officials alike.

Because of the 2015 upgrade that primarily benefited commuters and residents of nearby temporary housing,the infrastructure was already in place to add WiFi to the mix,which made it that much easier for city officials to sign on to the plan.

Now that there will be WiFi on the train,will more people start bringing their work with them on the road? Will people set up little desks and take office calls while packed trains rush by during the morning commute? Only time will tell – but we hope not.

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Today’s customers are increasingly independent,discerning,and net savvy. Today’s marketing needs to help consumers inform themselves and make better decisions. The great news is that digital marketers have powerful tools to make this happen.

The internet is the natural venue for today’s customers who like to inform themselves,perform their own checks,expect results fast,and often prefer the internet to other means of communication or transaction. Positive reviews,likes,and shares on social media,for example,can provide businesses with validation and help build trusting relationships. A business with current and useful content naturally endears itself to visitors.

Smart businesses engage with these growing developments. There is still a place for bricks and mortar,but if you’re not working on your online presence,you could be moving in the wrong direction.

Keep Your Website Fresh

Don’t think that a small business wouldn’t benefit from a professional website. Thanks to advances in technology,skill,and analytics,digital marketing can help connect small businesses to their local community and is particularly good at helping businesses make the most of niche markets.

Digital marketing is growing rapidly,so,naturally,it is varied. It comes in many colors,shapes,and sizes. You can customize your approach so that it’s ideal for your business and your goals. Learn more aboutFive Channels.

Be Effective

Online marketing is about using digital channels effectively to engage consumers and so it comprises SEO,social media,apps,affiliate marketing,social networking and more. It is built on a body of research,statistics,and analysis and you can use it to boost your business in any industry.

While internet marketing is not a silver bullet,it is a powerful suite of tools for a savvy business professional. Any small business can use digital marketing. Every serious small business should.

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